Event technology at scale – How Bloomberg leverages technology across a global events program

Bloomberg, the global leader in business and financial data, news, and analysis, uses the power of technology to create newsmaking events to deliver thought leadership and data-driven insights across countless industries.

In this session, RJ Crowder-Schaefer, Head of Event Technology & Product at Bloomberg, will share how the company approaches technology across an annual program of 3,000+ events globally. Through the unique lens of event technology, this session will review the support and tactics necessary to overcome and anticipate challenges around tech implementation and scale.

RJ will also discuss how the pandemic altered the way Bloomberg delivered events and what he sees as the “next big thing” when it comes to connecting global audiences.