Glisser appoints new CRO and welcomes two US board members

Leading hybrid event SaaS platform makes strategic appointments to capitalise on market opportunity

Virtual and hybrid event platform Glisser has today announced the appointment of two new board members and a new senior hire as it focuses on growth.

Steve Pedrick has joined as Chief Revenue Officer, David Hose has joined as Board Director, and Bill Portelli as Chair. All three appointments are based in the US and will be helping Glisser to support their ambitious growth plans globally, following the unprecedented demand the hybrid event platform experienced in 2020.

As a CEO advisor, board director, and private equity/venture CEO, Glisser’s new Chair Bill Portelli has helped create billions of dollars of incremental enterprise value and tech company revenues through the creation of breakout strategies and business models, the building award-winning products and the coaching high-impact CEOs and their teams. Along with a combined success founding, scaling and coaching technology-enabled early-late stage and F1000 companies, Portelli was awarded the Davos Technology Pioneer Award by the World Economic Forum for his leadership in DevOps and open source.

He commented, “The pandemic was a catalysing event that drove record customer and revenue growth to Glisser as the corporate world learned that virtual events are actually more efficient, drive greater attendance and increase greater long term engagement than physical ones. Online and hybrid events are here to stay, and this is where Glisser’s hybrid SaaS platform leads the way. In this new state, a virtual events platform that unites an organisation and its event attendees will bring new levels of business benefits and customer engagement.”

Board Director David Hose is a seasoned technology executive and serial entrepreneur. With more than 35 years as founder, CEO, investor, board member, and advisor for more than 40 companies over the course of his career. He was the founder and CEO of Signalsoft, a pioneer in the development of location-based services for mobile phones, which he took public and later sold to OpenWave, and was CEO Of Napster/Rhapsody from 2014, and CEO of AirMap from 2018-2020.

Hose commented, “Glisser brings years of experience providing event managers with tools to engage their audiences. In today’s ever more virtual world these tools are critically important for any organisation hosting professional events with engagement, insights and accountability. I’m honoured to join the Glisser adventure as we continue to add marquee customers and launch exciting new features to the platform.”

Steve Pedrick has joined Glisser as CRO. Prior to Glisser, Pedrick was an Operating Partner at Downing Ventures focused on helping early and mid stage portfolio companies succeed. He has spent his career building and scaling B2B technology companies. He’s worked across a range of stages and categories and focuses most on building successful sales organisations, growing strategic partnerships, and developing commercial initiatives that drive revenue.

“There’s never been a more interesting or pivotal time in our category,” Pedrick commented. “The world is seeking out ways to connect over virtual experiences and events and they are looking for novel and seamless platforms to help them do just that. I believe Glisser has a massive opportunity in front of them and a very strong team to run at that opportunity. I couldn’t be more excited to join at such a critical time.”

Founder and CEO Mike Piddock commented, “It’s fantastic to bring people of the calibre of Steve, Bill and David to the Glisser business. There is obviously huge potential in the virtual and hybrid meetings space, and to deliver on that potential we need to work with the very best. They each bring world-class experience, insights and relationships to the table, and I’m excited about the next evolution of this sector and how we can be part of it.”