Visual Hive Launches Erleah – AI Engine That Transforms B2B Events

Name: Event Tech Live London 2026
Start: 2026-11-11T09:00:00+00:00
End: 2026-11-12T17:00:00+00:00
Location: Excel London

Adam Parry30 June 2025

0 comments

Visual Hive Launches Erleah AI Engine That Transforms B2B Events

Following its award-winning debut at Event Tech Live’s Launchpad in 2024, Visual Hive has officially launched Erleah, an intelligent AI solution that helps organisers unlock deeper engagement, drive new revenue, and deliver smarter experiences across the B2B event lifecycle.

Named after the Basque word for “bee” (erlea), Erleah is designed to work industriously in the background, connecting people, data, and opportunities while learning and adapting in real time.

Key Features Include:

Smarter Engagement: Attendees receive intelligent recommendations for sessions, exhibitors, and networking – creating truly personalised journeys that boost satisfaction and participation.
Revenue Generation: With premium matchmaking placements, intelligent upsell opportunities, and sponsored content delivery, Erleah helps convert engagement into measurable ROI.
Unified Intelligence: The platform integrates with your existing tech stack to create a clear, cohesive view of attendee behaviours and event outcomes – eliminating data silos.
Always-On Community Building: Engagement doesn’t end with the event – Erleah facilitates 365-day touchpoints, turning one-off attendees into long-term brand advocates.
Fully Managed Service: Delivered as a high-touch, fully supported solution, Erleah comes with onboarding, integration support, and live optimisation to ensure event success.

Visual Hive positions Erleah not just as another tech product, but as a strategic partner for event organisers, focused on transforming complexity into clarity and driving results that matter.

Already endorsed by prominent industry voices including David Preston, Merijn van Buuren, and Richard John, Erleah is now available to event organisers worldwide.

Find out more at https://shm.to/Erleah

Connector by Fenix Event Tech and the Event Tech Integration Gap
Fenix Event Tech built its name on onsite hardware and support. It has now launched Connector, a custom middleware service for organisers. Co-founder Matteo Poggio explains the thinking, and I set out what I would want answered before signing anything. Every organiser has had the same thought at least once. The platform is right, the…
vFairs takes the waiting out of events with AI at Event Tech Live 2026
vFairs is bringing its AI Assistant, AI Matchmaking and new MCP server to Event Tech Live London, and you can see all three running live on the stand. vFairs is an event management platform that lets organisers run all of their events in one place, with a dedicated team working alongside each event from planning…
EventsAir research finds 72% of event professionals value AI, yet one in four still aren’t using it
New research from EventsAir, a leading event management software provider, reveals a significant gap between enthusiasm for artificial intelligence and its practical adoption across the events industry. While 72 per cent of event professionals consider AI valuable or essential for improving event outcomes, 26 per cent are still not using it all. Among those using…
Eventogy bets on one annual fee for unlimited events as corporate teams push back on per-attendee pricing
Eventogy, stand E16, Event Tech Live, Excel London, 11 to 12 November 2026. Most event technology is priced by the head. Every registration, every attendee and every additional event adds to the bill, and for a bank or a law firm that runs events in the hundreds each year, that model turns each new client…
Volo by Blaze and the session that keeps going when the room is full, and keeps more people connected – Event Technology Awards 2026 shortlisted spotlight
Seven shortlist places, including the People's Choice. We look at how Blaze Streaming Media is connecting more people to every session at shows like Black Hat, GDC and Data Center World, with captions, translation, assistive listening, overflow and AI session recaps, all from a QR code and the phone in their pocket. Volo by Blaze…
The Event Verse and the case for free accreditation – Event Technology Awards 2026 shortlisted spotlight
Seven shortlist places in under two years. We spoke to the UK event operations and technology company behind AccredTix and CrewHub about building tools from the site office, a free accreditation tier, and getting ahead of Martyn's Law. The Event Verse was founded in May 2024. Eighteen months on, it has seven places on the…
How Airbus launched 300 events in four months (and what it says about your tech stack)
Eight categories, one platform. We spoke to the Dallas-based team about consolidating the event tech stack, launching 300+ events for Airbus, and the support model customers rate most highly. vFairs has picked up eight shortlist places at the Event Technology Awards 2026, including BestEvent Management Platform, Best Onsite Badging and Check-In Solutions, and Best ExhibitionTechnology.…
Magipic AI Launches Real-Time Hot Lead Alerts, Pinging Exhibitors When a VIP Stops By
Available now as an add-on, the feature sends a push notification to an exhibitor's phone or any device the moment a pre-selected hot lead leaves their details. Magipic AI will show it live at Event Tech Live London, Launchpad stand LP8, on 11 to 12 November. Magipic AI, the AI event activation and lead attraction…
EventR 3.6: the F1 logistics app adds AI itinerary building and a carbon calculator
Soft Pauer rebuilds its team travel app for iOS 27, opens up itinerary data to AI tools, and starts counting the CO2e of getting a crew to a venue. Soft Pauer has released version 3.6 of EventR, the team travel and coordination app that started out moving Formula 1 crews around a 24-race calendar and…
Boothlane by EaseMyExpo cuts exhibition stand design from days to minutes, at $2 a render
EaseMyExpo aims to become a one-stop solution for stand designs, installations and dismantling needs globally. Anyone who's pitched a stand knows the pattern. The brief changes, the designer reworks it, the render comes back, and the brief changes again. Every loop costs days, and the deadline doesn't move. For agencies it's worse. The client is…
CventIQ™: making AI part of how events are actually run
Cvent won Outstanding Contribution to AI in Events for CventIQ™, the AI engine behind the Cvent platform powering the entire event lifecycle. Ask most of the industry where AI belongs in events and you will hear a list of features: a chatbot here, a translation tool there, a matchmaking engine somewhere else. Cvent's winning argument…
The moat moved: what an event platform is worth when the interface is no longer yours
RainFocus has put three things on the record about its Model Context Protocol server that no other event platform has. One of them is an admission, and it applies to every vendor in this sector, not just to them. TL;DR RainFocus exposes 123 admin MCP tools across 17 domains. Seven of them can send data…
Speaker advocacy has a second half. Snapsight’s Speaker Remix goes after it
Pre-event advocacy fills the room. What happens to a speaker's ideas after they leave the stage has been the missing piece, and it is where AI session summaries finally become useful. Speaker advocacy has worked well for years, and it works before the doors open. Platforms like Premagic, Gleanin, and Snoball give speakers and attendees…
Interprefy launches Media Hub for post-event multilingual content
The Zurich-based interpretation provider is betting that the harder problem is not recording multilingual sessions, it's finding the files again three weeks later. Interprefy has launched Media Hub, a self-service platform that gathers recordings, transcripts, captions and multilingual audio from an event and keeps them in one place for 12 months after the doors close.…
The last manual job in events: sponsor and exhibitor admin
Jomablue has released Sponsor & Exhibitor Manager, which reads an uploaded sponsorship prospectus and builds the event and sponsor programme from it in minutes. Adam Parry on the product and the more interesting decision behind it: shipping it as a standalone tool rather than as another module. For 15 years, the money in event technology…
EventsAir Launches Planner Assistant – Built-In Intelligence That Turns Event Data Into Instant Insight and Action
Planner Assistant is now live for all EventsAir customers, giving planners instant, natural-language answers and visualizations across their event data, and the ability to take direct action on what they find. EventsAir, a global leader in event management technology, today announced that Planner Assistant, part of its Air Intelligence suite, is now live and available…
From Keynote to Conversation: How AI Digital Humans Are Transforming Live Events
Following its successful deployment at NiCE World, Ailias will showcase the next generation of conversational event experiences at Event Tech Live 2026 AI Digital Human company Ailias has announced the successful deployment of a photorealistic conversational AI Digital Human at NiCE World 2026, demonstrating how event organisers can extend keynote presentations into personalised, one-to-one conversations…
The Physical Engagement Index and the case against footfall
Exposure Analytics has published the first behavioural benchmark for physical spaces. The framework is the important part, and the dataset underneath it needs reading carefully before anyone starts quoting the headline number. TL;DR The Physical Engagement Index 2026 benchmarks 43.8 million measured visitors across more than 3,000 events since 2020. It reports a global engagement…
One World enters new phase of global growth with launch of One World Group
Expanded technology delivery platform business brings together technology, people, digital, print, logistics and managed services within a unified international group. One World has unveiled One World Group, creating a broader global technology and services organisation built on the infrastructure and international presence developed by the business over the past 16 years. The launch represents a…
Super Benji named Official Growth Partner of Event Tech Live London 2026
The show will put the platform to work on its own audience acquisition and sponsor prospecting, and share what it learns with the industry Event Tech Live has appointed Super Benji as Official Growth Partner of its London show, which takes place at Excel London on 11 and 12 November 2026. Super Benji is an…

Visual Hive Launches Erleah – AI Engine That Transforms B2B Events

Key Features Include:

Related Posts

Whatever you’re focused on, the tech is here

Subscribe to updates