Kathryn Frankson is global event marketer, revenue driver and self-proclaimed FOMO sufferer at Informa.
With a career in the sector spanning over a decade, Kathryn has seen it all
In this session, Kathryn discusses what the future holds for event marketing, demand generation and the technology she thinks will be key to delivering on campaigns, with tech evangelist Dahlia El Gazzar.
This session will open up into an audience discussion and Q&A.
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