Meet the speaker: Bogdan Maran

I’m building the future of data-driven visual content for B2B industries, with a strong focus on events (tradeshows, conferences & live events) and sports.

I am interested in talking about: visual content lifespan, digital revenue streams, AI, blockchain, platform solutions.

Unless, of course, we have a beer and we can debate about the string theory and how it translates into the events world.
  • How long have you worked in the events industry and what keeps you interested in it?

    I have been working in the events industry for the past 20 years, started as a photojournalist covering large events like the Olympic Games, and started to be directly involved as a supplier about 10 years ago with my first startup in live events. The dynamic environment, great people, and opportunity to innovate keeps me here.

  • Best moments working in the events industry?

    Best memory was Greece 2004 when among many other special moments, I was covering the Olympic Games as a photojournalist. During the gymnastics finals and I was shooting from about 1m away from the Romanian team when they found out they won gold. Working with them throughout the previous year as they prepared for eh Olympics, I formed a powerful bond, and I was literally crying with joy and taking photos at the same time.

  • What was the last event on which you worked?

    The last event was the end of a series for Royal Aeronautical Society, and we had on the event all the top brass in the U.K. and Europe’s civil and military leaders and we had at some point three military sites connected live and the security and connectivity problems coming with that.

  • From your experience, what’s the best way to utilise tech at an event?

    Event tech has a very varied definition, and after last year that expanded exponentially. I strongly believe that good event tech is an added value solution and does not have all the answers. My favourite use is around personalisation, and how that will change both digital and physical experiences.

  • We all learn from our mistakes! What was the biggest lesson you learned from a mistake since being in the industry?

    The biggest mistake I made is not to communicate very clearly with a stakeholder, assuming that they know what is in my head. As much as I do love to talk, I did learn to create almost a written index of terminology and how that is used to make sure we are all aligned.

  • What are you most looking forward to at Event Tech Live?

    At ETL, I am mostly looking forward to ETL. The whole experience is y favourite thing, from meeting colleagues & friends to the educational part and the conversations you have with attendees.

  • What do events, such as ETL, mean to you?

    There are not many events like ETL, because it feels like a big gathering of like-minded people, it feels so personal.

  • What can our delegates expect to take away from your session at ETL?

    Almost every session I attended at ETL in the past left me with a drive to innovate, get my hands dirty, left me full of energy. Apart from the insights, I gathered from the speakers. I hope this year attendees have at least some of that.

  • Which one piece of tech couldn’t you live without?

    If I don’t count my phone, I think the next thing is my wireless Marshall headphones. If I am not on a call or a live event where I have multiple ones, I listen to my podcasts, my music and sometimes just want some silence 🙂

  • Most pointless tech you have purchased?

    A car cassette adapter for my old car so I can listen to music from my mp3 player. I spent days searching for somebody who was selling it (pre-internet days) and it never worked, changed the audio on the car a few days later when I got a free “DVD” player as a gift. 

Join Bogdan for his session: 1,000 hours of video – what do you do with it?
at ETL US & Canada on June 10th on the Main Stage – Book your ticket here