Combatting boring events using TV-like magic

With stiff competition in today’s event market, event profs must find more intelligent and creative ways to market their events, products and services to stand out. This session will touch on how event professionals – organisers, planners and more – can separate themselves from the crowd, utilising the power and magic of television-style events to inject fun and energy into their broadcasts and streams to maximize engagement and ensure guests will never forget the experience.

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