Measure what matters – innovations in event measurement
How do we measure events? It’s a question that has never truly been answered by the events industry or the brands it serves. Until now.…
How do we measure events? It’s a question that has never truly been answered by the events industry or the brands it serves. Until now.…
Events have embraced the virtual world for more than 12 months with many trade shows making the pivot for survival as much as anything else.…
Transitioning from traditional face-to-face events to a virtual format can be a real challenge for planners. One of the toughest problems is deciding how to…
In a digitally overloaded world, the way we build communities is changing. In the world of events, where everything is currently happening online, there’s a…
Business-to-business events just became more complicated. Soon, multichannel (also known as hybrid) events will flood facilities, and event planners (as well as venues) will potentially…
Online and hybrid meetings can reach a lot of people around the globe. Unfortunately the attention span in those meetings is even less than in…
SaaStr, Dreamforce, Money2020, TechCrunch Disrupt, what do they all have in common? They are more than just great content. They are ecosystem events that bring…
At a time where you could potentially log in to a webinar every day (and every hour?) of the week, we, as content creators and…
In 2020, we saw the pandemic forcing conferences and conventions to convert to on-line offerings. As with other providers in the conference planning space, Grenadine…
C2 International is a year-round convener of communities based in Montreal. Through rich experiences and compelling content in person and online, C2 International unlocks business…