Event Analytics vs Statistics. What is the difference and why should you care?
The digital transformation of the events industry has brought with it a wealth of data from online platforms which is still not being utilised effectively.…
The digital transformation of the events industry has brought with it a wealth of data from online platforms which is still not being utilised effectively.…
Event technology companies have never had more data than they do now. The boom in tech since the start of 2020 has caused unprecedented waves…
An entire industry underwent a digital revolution over the past 18 months. Virtual events started popping up everywhere and affected nearly every other industry. We…
In a world where the future of events/exhibitions will be a blend of digital and physical experiences with community at the core, data and metrics…
Launched in March 2021, VSef – a universal data format for hybrid and virtual events launched in March 2021, was developed collaboratively by a cross-industry…
Business event design should faciltate behaviour change to maximise ROI and enable attendees to take away ideas and methods on new ways on working. Particular…
This fireside chat will discuss how to ensure your video content is maximised during and post-event; how to monetize your on-demand content; how to use…
Since the United Kingdom left the European Union, two data protection regulations are running in parallel – the ‘original’ EU GDPR and the new UK…
I will be discussing integration to marketing automation tools like Marketo, Eloqua, Hubspot, and Mailchimp. We will be speaking about lead nurturing processes and the…
As you know Uber and AirBnB are platforms that turn highly underutilized assets into monetization opportunities for ‘sellers’. So the internet ensures sellers can find…